Different UWG coaches taling to their teams

Sport Management M.S.

Preparing students to serve in a variety of sectors, but our focus is specifically in two emerging areas: Intercollegiate Athletics Administration and Sport Analytics.

Sport Management M.S.Sport Management M.S.

In consultation with leading sport professionals, this master’s program was carefully cultivated to aid students in advancing their careers, fostering the development of transferrable skills, and jump-starting professional success. 100% online instructional method provides students with great flexibility to coordinate their professional practices and graduate education. While our program prepares students to serve in a variety of sectors, the education focuses specifically on two emerging areas: Intercollegiate Athletics Administration and Sport Analytics.

Sport Management M.S. Program Details

Intercollegiate Athletic Administration

Upper-level positions in the college sports oftentimes require a specialized curriculum due to the unique challenges and experiences in this field. The concentration in Intercollegiate Athletic Administration focuses on sport administration in a higher education context and covers compliance and regulatory issues specifically for intercollegiate athletic competition, student athlete development and welfare, and fundraising and development.

Sport Analytics

Sport managers who possess data analytics skills are uniquely qualified and strategically positioned to meet the growing needs of sport organizations for professionals with those skills. Sport Analytics concentration prepares students to apply data science to problems facing sport organizations. Sport analytics involve the application of statistical methods, quantitative analysis, and predictive models to gain insight and help sport organizations make decisions about player and team performance, fan engagement, financial, and marketing strategies.

General Track

The General Track, you have the freedom to customize the elective coursework based on your career aspiration and take advantages of our faculty strengths in both Intercollegiate Athletic Administration and Sport Analytics.

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