MKTG-5864 Consumer Behavior
Description
A comprehensive analysis of the factors in human behavior which influence the choice and the use of products and services.
Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00
Semesters
| Course Title | Instructor | Campus | Section | Syllabus |
|---|---|---|---|---|
| Consumer Behavior | Agnieszka Chwialkowska, Ph.D. | Distance | E01 | external Syllabus via Concourse External Resource |